Sell on Allegro

Sell on Allegro to reach a vast customer base in Central and Eastern Europe.

Why sell on Allegro marketplace?

Allegro is the leading e-commerce ecosystem in Central and Eastern Europe, combining a 25-year heritage with a massive, highly engaged customer base. As the largest marketplace of European origin, Allegro is the preferred destination for shoppers seeking everything from fashion and electronics to home goods and automotive parts.

Operating its advanced marketplace model in Poland, Czechia, Slovakia, and Hungary, Allegro offers merchants a streamlined “One Allegro” experience. This allows sellers to manage multiple high-growth markets through a single integrated dashboard and a unified API.

With a dominant market share in Poland and its own fulfilment solution – “One Fulfillment by Allegro” – the platform provides an unparalleled opportunity to connect with millions of active buyers in one of Europe’s fastest-growing digital regions.

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4 core markets

Poland, Czechia, Slovakia, and Hungary


21.1 million

Active users across regions


€15.2 billion

GMV in 2024


2.5x YoY

international GMV growth

How Tradebyte can help you sell on Allegro

Consolidate the management of your Allegro sales through Tradebyte. Our platform ensures that your product information, inventory, pricing, and customer orders are automatically synchronised. This guarantees smooth functioning on Allegro and across all your other online sales platforms. We offer compatibility with widely used e-commerce systems like Shopify, Magento, BigCommerce, and WooCommerce, alongside tailored integrations.

Simply input your product data once into our TB.One software, and it will be efficiently disseminated to Allegro and any other marketplaces or retailers crucial to your business. TB.One unifies your e-commerce activities, streamlining the handling of everything from system connections and pricing adjustments to inventory tracking and order fulfilment. This frees you up to concentrate on expanding your presence on Allegro.

How to sell on Allegro marketplace

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Register an Allegro business account

Set up your account to list and sell your products. Follow the steps Allegro provides to verify and activate your business account.

Set up a Tradebyte account

Tradebyte helps you manage your inventory, pricing, and orders more efficiently. You can access more than 90 marketplaces, including Allegro, with a single Tradebyte account.

Manage your products via Tradebyte

Easily upload your products to Allegro and other marketplaces.

Optimise and grow with Tradebyte

We assist you in enriching data, optimising product information, categorising effectively, and strategic mapping. We can even handle the management of your entire account, providing precisely what you require to guarantee your e-commerce success.

Let’s kick off your growth story

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happy young man on laptop

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