Shoptalk Europe in Barcelona is where Europe’s boldest retail and ecommerce pioneers come together to define what’s next. Over three days at Fira Gran Via, more than 4,500 leaders from retailers, brands, marketplaces, tech providers, investors and analysts unite to explore how digital transformation, data and AI, retail media and unified commerce are reshaping the way consumers discover, shop and buy. With 160+ visionary speakers and a content program built around real-world case studies, strategic keynotes and actionable breakouts, Shoptalk Europe equips you with the insights, tools and inspiration to accelerate innovation across your organisation.
At the heart of the event is one of Europe’s largest curated meetings programmes: more than 25,000 mutually matched meetings connect decision-makers who genuinely want to meet each other, turning new contacts into concrete partnerships and deals. In between sessions and meetings, you will experience a buzzing show floor, dedicated networking lounges and evening events that make it easy to build relationships with peers from over 60 countries and every major retail vertical