Galeria Kaufhof, the omni-channel general store, offers a huge product and brand variety. With around 250.000 articles of about 1.000 brands of the most diverse categories, Galeria Kaufhof was already able to reach a brand awareness of about 98% in Germany.
As first third-party merchant of the platform, the brand Noppies, manufacturer of pregnancy and baby fashion, went live at the beginning of March. Sole until the end of 2017, the company wants to integrate 20 more contribution partners, 600 are the aim within the next five years.
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